Discover who your ideal customer is & make great marketing decisions
By understanding who your ideal client is, you'll be able to focus your marketing on those activities that attract, connect, and engage your target market, and get the best return on your investment.
Enrol today and get lifetime access to Getting To Know Your Ideal Customer. $347 inc GST.
Does this sound familiar?
When it comes to understanding who your ideal customer is, it can be challenging knowing how to find out who they are.
You know that you should know who they are, BUT it's not something you're usually taught how to do when establishing your business.
You understand that knowing who your ideal customer is, is really, really important. Because your ideal customer is your target market. And all your marketing should be attracting, connecting, and engaging your target market to generate sales. But you just don't know how to work out who they are.
You're not alone if you don't know who your ideal customer is!
What makes this course different?
This is not a theory based course! The program follows the exact, practical, hands-on process that we do with our clients.
Here's how it works…
I'm going to teach you how to look at YOUR business to get an in-depth understanding of YOUR ideal customers/s.
You'll get comprehensive and clear instructions on how to do what we do every day to know who our ideal customers and our clients ideal customers are. (Well, maybe not everyday, but certainly with every client.)
Getting To Know Your Ideal Customers is designed so you can work through at your own pace and preference – all at once or once a day or week.
We're so excited to be able to help you with your marketing by helping you work out who your ideal customers are.
Learn how to understand your ideal customer so that you can…
Here's what you get
Getting To Know Your Ideal Customer is broken down into 6 core training Modules.
All course materials, including videos, transcripts and workbook, are included within the online portal.
You have lifetime access, so you can jump online at a time that suits you.
We'll help you figure out who your existing ideal customers are so you can benchmark your target market
The demographic stuff
You'll learn what demographic information is important for YOUR ideal customers to help you with targeting your marketing
Really important psychographics
You'll learn how to understand the decision making drivers of your ideal customers so you can make sure your marketing attracts, connects and engages your target market
Where do they play
Learn how to research where your ideal customers do their research and "hang out", so you can reach them there
Ideal customer description
Pull all your learnings together in a description of your ideal customer and what drives their decision making. You'll use this as a reference to make sure all your marketing is going to attract, connect and engage your ideal customers
Craft the key messages to use across all your marketing and ensure ongoing, consistent branding that appeals to your target market
Is this course right for you?
The Getting to know your Ideal Customer Course is PERFECT for you if:
There's never been a better time
Here's why you need to do the Getting To Know Your Ideal Customer course now!
The best time to know who your ideal customer was yesterday… the next best time is today!
We all wish that we ALREADY knew who our ideal customers were so that we could know that the money we're spending on marketing is not being wasted.
To get to that place, we need to take stock of where we are TODAY and take the actions to get us there.
We don't want you wasting your hard earned $$$ on marketing that you don't know is hitting the mark, because you don't know who your target market is, what they want, or where they play!
We want you to be able to confidently decide what marketing activities are going to attract, connect, and engage your target market in the most effective way because you know who your ideal customer is.
We want you to look back on today and know you made the right decision to really get to know who your ideal customer is.