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Marketing shouldn't be hard or scary, but if you're not a marketer it can seem that way.

Here we try to make marketing fun and easy by sharing free marketing tips and info to help you make your marketing happen.

In many of the blogs below we provide links to downloadable templates. You can also download them via the buttons at the bottom of the page.

Everyday Marketing

Everyday Marketing

Everyday Marketing is our sister business. Aimed at helping those business owners who want to do their marketing themselves, but just don't know what to do. We provide you with a simple and straightforward marketing activity that you can do each day to make sure you're marketing your business regularly.

Find out more here


Tools to help you through COVID-19

It's a different world we are in at the moment. Here, at starfish marketing, we believe we will get through this together and by supporting each other. With that in mind, here are some tools we have developed to help small businesses in this time.

Crisis communication plan

Now, more than ever, it's important to keep your people, your customers and clients, your suppliers and stakeholders, everyone, updated with what you are doing. 

This 5 Step Guide is designed to help you develop and deliver your Crisis Communication Plan. 

Questions to ask a website developer

With restrictions in place and recommendations to #stayathome and #stopthespread people are heading online. 

If you don't have a website, now is the time to get one. Here are a few questions to ask when deciding on a web developer.


Resuming normal services

In many of the blogs below we provide links to downloadable templates. You can also download them via the buttons at the bottom of the page.

Seeing opportunities in an upside-down world
Seeing opportunities in an upside-down world. COVID-19 has turned the world upside-down. It can be hard to keep on top of things, let alone see opportunities
Communications tips to help you manage COVID-19
Communication tips to help you manage COVID-19. How to communicate with your clients during this ever-changing situation.
Who is your Social Media Target Market
Put simply, your social media target market should be your ideal customers who are active on social media.
Social Media Goals
Social Media Goals? This is one of the topics we are covering at our upcoming workshop, How to Plan, Create, & Schedule Your Social Media Like a Pro.
Planning your social media
We’ve been getting a few questions about planning your social media. Specifically around how to work out what types of posts to share on social media and how to plan them and schedule them out.
Is traditional marketing still effective?
Is traditional marketing still effective? This is a question we get asked a bit. The short answer is – it can be, but it depends...
How to be awesome on Instagram
How to be awesome on Instagram. Are you making the most out of your awesomeness on your Instagram page? Here are three tips to help you be Instagram awesome
Using Instagram story polls
Using Instagram story polls. One of our favourite things about Instagram is how easy it is to use story polls.
The difference between your Instagram Feed and Instagram Stories
The difference between your Instagram Feed and Instagram Stories. There are at least three key differences between your Instagram Feed and Instagram Stories
Why should you join Instagram?
Why should you join Instagram? Reasons why and how to use Instagram. Instagram is a pretty big deal these days. 1 billion people use Instagram every month!
If you do one marketing thing before the end of the year do this!
If you do one marketing thing before the end of the year do this! Yes, the end of the year and decade is here. A time where we look back and share lessons learned.
23 marketing freebies
23 marketing freebies to use in your marketing. From social media scheduling to graphic design tools, to video creation, and more. 23 marketing freebies!
Five more awesome Facebook posts you can do
Five more awesome Facebook posts you can do. From polls to testimonials and more. Keep your Facebook followers engaged.
Five awesome Facebook posts to help create engagement
Five awesome Facebook posts you can do. We all know that you need to be active on Facebook to build a following and connect with your audience . Here are ...
What is meme marketing?
Did you know that meme marketing is a thing? Yep. Businesses are using memes strategically in their marketing. So, what makes memes so special.
Marketing your business on a budget
Marketing your business on a budget. Contrary to popular belief, marketing your business on a budget can deliver great results. Here are five budget marketing tips.
Three things you can do to market your small business
With so many options and ways to market your small business, it can be hard to know what to focus on. If you’re not sure which marketing activities to choose, here are three tips .
Five tips to help you get ready for the silly season
Are you ready for the silly season? To make the most of your silly season you really need to start getting ready now. Here are 5 tips to help you get ready.
Building your brand gap-fix action plan
Your brand gap-fix action plan will have eight parts to it, starting with what the gap is.

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