
How to connect your marketing goals to your business goals
How to connect your marketing goals to your business goals (and stop wasting time on the wrong stuff). Connecting marketing goals to business
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How to connect your marketing goals to your business goals (and stop wasting time on the wrong stuff). Connecting marketing goals to business

When I ask business owners who their ideal clients are, I usually get one of two answers. Either a long pause and

Most business owners I meet think marketing equals promotion. You know, social media posts, ads, email blasts: the “stuff” you put out
