Marketing blogs full of tips and info and without all the marketing jargon
Marketing shouldn't be hard or scary, but if you're not a marketer it can seem that way.
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Mapping Your Customer Journey
Mapping your customer Journey: A practical guide for business owners If you’ve ever wondered why some marketing campaigns hit the mark while others fall flat, the answer often lies
Marketing Spaghetti
Stop throwing marketing spaghetti at the wall. You’ve probably heard me mention ‘marketing spaghetti’ a fair bit. It’s one of my go-to ways to explain what happens when marketing isn’t
The difference between a marketing strategy and a marketing plan
The difference between a marketing strategy and a marketing plan In my last blog for 2024, we covered planning your 2025 marketing strategy and if you’ve done that (before 2025),
Why Now Is The Perfect Time To Plan Your 2025 Marketing Strategy
In my last blog, I wrote about 2024 marketing wins and lessons for 2025, sharing why reflecting on what worked (and what didn’t) is so important. Now it’s time to
Looking back at your 2024 marketing wins and lessons for 2025
It's time to look back at your 2024 marketing wins and lessons for 2025 2024 is fast coming to an end. And while it’s tempting to roll straight into
Writing Captions That Create Engagement
Writing captions that create engagement Helping make your social media a success If you’ve ever stared at the blinking cursor, wondering what on earth to write under your carefully chosen