Why Knowing Your Target Market Is So Important
There’s a lot of talk these days about target markets and ideal clients. You may be wondering what all the fuss is about, and why knowing your target market is so important. The truth is, if you want your business to be successful, you need to understand who your target market is. And you need […]
Identify your ideal target market – 5 questions to ask
Identify your target market Let’s talk about fish When it comes to marketing it’s very tempting to promote your business everywhere and market to everyone. I mean who doesn’t want all the business you can get? Right. However, when you think about it, do you really want to compete with all the other businesses out […]
How do I know who my target market is?
Who is my target market? How do I know who my target market is? This is probably the question I get asked the most by business owners. And it’s not a simple answer. Let’s start by saying I have to admit that I don’t necessarily like the terminology “target market”. I use it because […]
Finding your right marketing platforms
Finding your right marketing platforms If you’re hearing that you must be doing all the socials, Facebook, Instagram, Snapchat, LinkedIn, etc and you’re feeling overwhelmed, give yourself a break. Why? Because you really only need to focus on where your market is. And your market (your ideal customer) isn’t going to everywhere. Most likely they’re […]