Your brand is more than your logo

Your brand is more than your logo Many people, when they think about brand, go straight to their logo. However, your brand is more than a logo. A logo is simply a visual representation of your brand – one aspect of it. Your brand infiltrates every aspect of your business, so it’s important to get […]
5 marketing questions to ask yourself when planning for 2023

Are you ready for 2023? It may seem like a long way off, but if you want your business to be successful, you need to start planning now. Here are 5 marketing questions to ask when planning for 2023: question #1: What are your marketing goals? question #2: Is your target audience […]
Understanding the 7 Ps of Marketing

A jargon free zone Marketing is essential for any business, but it can be especially important for small businesses. Why? Because small businesses often have limited budgets and need to make every marketing dollar count. That’s where understanding the 7 Ps of marketing come in. Now before you clock out and think […]
The process to follow to develop your marketing strategy

Why have a marketing strategy? You probably hear all the time that it’s vital for your business success to make sure you develop your marketing strategy. But why? Why should you have a marketing strategy? Well – if for no other reason you’re 313% more likely to report success if you do. (Coschedule). Now I […]
Easiest Facebook Ads Strategy

Maximising your Facebook Ads opportunities We all know that Facebook ads can have a great impact with regard to reaching, connecting, and engaging new clients for your business. However, how do you make sure you’re maximising your opportunities. Well, it’s all about your strategy. Yep – start with a strategy! But what strategy should you […]
Santa Season Strategy Time

Santa Season Strategy Time Santa season is almost upon us. Have you got your Santa season marketing strategy ready? I hope so! But if you haven’t, here are some quick tips on building a successful marketing strategy this Santa season. What are you doing this Santa season? First – start with figuring out what […]
Marketing Goals

Marketing goals – where to start when talking about marketing goals? Well, we all know that having a marketing strategy is vital to the success of your marketing. And if you didn’t know that, well… you do now 😊 I know I quote this stat aaaaallll the time, but it’s a really good one. And […]
Why you need a marketing strategy

Why you need a marketing strategy If you’ve been wondering why you need a marketing strategy, here’s six good reasons. It’s a roadmap that helps you understand your market and therefore tailor your product/services to better meet their needs, which in turn increases your revenue Having a marketing strategy in place makes it easier to […]
