6 Facebook Ad Campaign Tips Let’s face it – Facebook ad campaigns s can be a really cost-effective way to: Drive traffic to your website Increase brand awareness Increase sales Gather qualified leads Get more customers Etc, etc, etc However, they are also a potential money sink-hole. So, it’s important to be strategic about your […]
What does Instagram no longer being a photo sharing app mean? Instagram: no longer a photo-sharing app The Head of Instagram recently announced that Instagram is no longer a photo sharing app. What does this mean? If we read between the lines, it means Instagram is becoming more like Tik Tok. It doesn’t mean the […]
6 ways to make the most of your social media Do you know how to make the most of your social media? Social Media – we all know we should be on it but how do you stand out from the crowd? Here are six ways to help you connect and engage with your ideal […]
Play where your ideal customer is playing on the socials Where should I play? One of the questions we get asked a lot is ‘How do I know which social media platforms I should be on?” In other words, where should you play? The most important thing here is play where your ideal customer is […]
Setting social media goals Start with the end in mind When it comes to setting social media goals, you may have heard lots of marketers say start with the end in mind. There’s a reason we do this. We need to know what you want to achieve with your social media, because that will influence […]
Seeing opportunities in an upside-down world. COVID-19 has turned the world upside-down. It can be hard to keep on top of things, let alone see opportunities
Communication tips to help you manage COVID-19. How to communicate with your clients during this ever-changing situation.
Put simply, your social media target market should be your ideal customers who are active on social media.
Social Media Goals? This is one of the topics we are covering at our upcoming workshop, How to Plan, Create, & Schedule Your Social Media Like a Pro.
We’ve been getting a few questions about planning your social media. Specifically around how to work out what types of posts to share on social media and how to plan them and schedule them out.
How to be awesome on Instagram. Are you making the most out of your awesomeness on your Instagram page? Here are three tips to help you be Instagram awesome
Using Instagram story polls. One of our favourite things about Instagram is how easy it is to use story polls.
The difference between your Instagram Feed and Instagram Stories. There are at least three key differences between your Instagram Feed and Instagram Stories
Why should you join Instagram? Reasons why and how to use Instagram. Instagram is a pretty big deal these days. 1 billion people use Instagram every month!
Put simply, Facebook advertising offers you a lot more than boosting. Better goal setting, better targeting, better flexibility, better reporting.
Facebook is removing Likes. Facebook has announced Australia will be one of the first countries to trial remvoing viewable Likes…
Our five favourite “free” social media toolsWe love social media and all the opportunities (and fun) it brings. And because we love to share the love, and our mission is to make a difference, here are our five favourite social media tools.Freebie Alert!Most of these tools have both free and paid versions, so you can […]
The basics of setting up a Facebook adThe most important thing in setting up a Facebook ad is to identify the goal. What do you want to achieve? If you don’t know what you want to achieve, then how will you know if your ad is successful or not. You should also know your ideal client. […]
What is a Facebook pixel?
Have you heard of the Facebook Pixel, but always wondered what it is?
LinkedIn Vs Facebook. There are differences between the two that are important when it comes to using either (or both) platforms with your marketing.
Why you need more than a Facebook page. When it comes to being online, are you wondering why you need more than a Facebook page?
Nine free things to help with your marketingRecently I met with Jade, a local business owner, comedian, student (studying her MBA) and wearer of many hats. Like a lot of us, Jade likes to do things herself. However she was feeling frustrated with her marketing. We had a catch up to see how starfish marketing might […]
How to schedule Facebook postsAre you spending too much time manually posting on Facebook? Scheduling your Facebook posts can save you a stack of time. And time is money. Here’s a step-by-step guide on how to schedule your Facebook posts. Step 1 – Create your posts Go to your business page Click on the Publishing Tools tab […]
Funk up your LinkedIn profileWe all know social media is an important business marketing tool, and playing where your market plays is a key aspect of choosing which social media platform to “play on”. If your market is the business world then having an up-to-date LinkedIn profile is more important than ever.Why is having a LinkedIn […]